Hanne Vervaeck founded HeySuna after more than seven years at Thrive Themes, the WordPress website and marketing tools company. She was CMO from 2015 to 2018, then COO, and CEO from 2020 to 2022.
What Hanne saw at Thrive Themes
Thrive Themes helped tens of thousands of coaches and consultants build their websites. The sites looked professional and were built to convert. Then many of them sat still, because the content to bring people there never got written.
Those coaches had the expertise: their own frameworks, years of client results. What they lacked was the time and the starting point to turn that expertise into posts, articles and newsletters.
What HeySuna does
HeySuna interviews you for 10 minutes and turns your answers into a week of content: an article, a newsletter, LinkedIn posts and short one-liners. The content is built on your expertise and point of view, and written for the clients you want, not for your peers.
Who builds HeySuna
HeySuna is built by a team of developers, QA testers and UI/UX designers, with Hanne leading the product. It is a funded product with dedicated people behind it, not an AI wrapper put together over a weekend. Every feature is designed, tested and reviewed before it reaches you.
What Hanne writes about
Content marketing, visibility, and how experts get found for what they're great at.
- Why Do Less Experienced Peers Get More Credit?
- What Actually Proves Your Content Is Working (Hint: It’s Not the Likes)
- How to Build a Content Flywheel Without Writing a Word
- Why I’m Building a Content Tool for Coaches and Consultants (And What Years of Watching Them Struggle Taught Me)
- How do podcast hosts and journalists choose expert guests?
- How do you become known as an expert in your field?
- Why does someone less qualified get more recognition than you?
Contact
Email [email protected]. You can also find Hanne on LinkedIn, Instagram and at hannevervaeck.com.